Privacy policy

Privacy policy

Unless otherwise stated below, the provision of your personal data is not required by law or contract, nor is it necessary for the conclusion of a contract. You are not obliged to provide the data. Failure to provide data has no consequences. This only applies if no other information is provided in the following processing operations.
"Personal data" means any information relating to an identified or identifiable natural person.


Server log files
You can visit our website without providing any personal data. 
Every time you access our website, usage data is transmitted to us or our web host / IT service provider by your Internet browser and stored in log data (so-called server log files). This stored data includes, for example, the name of the page accessed, the date and time of access, the IP address, the amount of data transferred and the requesting provider. The processing is carried out on the basis of Art. 6 para. 1 lit. f GDPR out of our overriding legitimate interest in ensuring the trouble-free operation of our website and improving our offer. 
 
Your data will be transferred to Canada, among other countries. The EU Commission has issued an adequacy decision for data transfers to Canada.

Contact us

Responsible person
Please contact us on request. The person responsible for data processing is LUMIÈRE Design GmbH, Zwi-Schulmann-Weg 10, 48167 Münster Germany, 015783944277, sales@lumieredesignerlamps.com


Proactive contact of the customer by e-mail
If you contact us by e-mail on your own initiative, we will only collect your personal data (name, e-mail address, message text) to the extent provided by you. The purpose of data processing is to process and respond to your contact request.
If the contact serves the implementation of pre-contractual measures (e.g. advice on purchase interest, preparation of an offer) or concerns a contract already concluded between you and us, this data processing is carried out on the basis of Art. 6 para. 1 lit. b GDPR.
If contact is made for other reasons, this data processing is carried out on the basis of Art. 6 para. 1 lit. f GDPR due to our overriding legitimate interest in processing and responding to your inquiry. In this case, you have the right to object, on grounds relating to your particular situation, at any time to the processing of personal data concerning you based on Art. 6 (1) (f) GDPR.
We will only use your e-mail address to process your request. Your data will then be deleted in compliance with statutory retention periods, unless you have consented to further processing and use.

 

Collection and processing when using the contact form
When you use the contact form, we only collect your personal data (name, e-mail address, message text) to the extent that you provide it. The data processing serves the purpose of establishing contact.

If the purpose of the contact is to carry out pre-contractual measures (e.g. advice in the event of an interest in purchasing, preparation of an offer) or concerns a contract already concluded between you and us, this data processing is carried out on the basis of Art. 6 para. 1 lit. b GDPR.
If contact is made for other reasons, this data processing is carried out on the basis of Art. 6 para. 1 lit. f GDPR due to our overriding legitimate interest in processing and responding to your inquiry. In this case, you have the right to object, on grounds relating to your particular situation, at any time to processing of personal data concerning you which is based on Article 6(1)(f) GDPR.
We will only use your e-mail address to process your request. Your data will then be deleted in compliance with statutory retention periods, unless you have consented to further processing and use.


Ordering 

Collection, processing and forwarding of personal data for orders
When you place an order, we collect and process your personal data only to the extent necessary to fulfill and process your order and to process your inquiries. The provision of the data is necessary for the conclusion of the contract. Failure to provide the data means that no contract can be concluded. The processing is carried out on the basis of Art. 6 para. 1 lit. b GDPR and is necessary for the performance of a contract with you. 
Your data will be passed on, for example, to the shipping companies and dropshipping providers you have selected, payment service providers, service providers for order processing and IT service providers. In all cases, we strictly observe the legal requirements. The scope of data transmission is kept to a minimum.
 
Your data will be transferred to Canada, among other countries. The EU Commission has issued an adequacy decision for data transfers to Canada.


Ratings  Advertising 

Data collection when writing a comment or rating 
When you comment/rate an article or post, we only collect your personal data (name, e-mail address, comment text) to the extent that you provide. The processing serves the purpose of enabling a comment/rating and displaying comments/ratings. 

We also collect the following data for the purpose of verifying your rating:Order number .
By submitting the comment/review, you consent to the processing of the transmitted data. The processing takes place on the basis of Art. 6 para. 1 lit. a GDPR with your consent. You can revoke your consent at any time by notifying us without affecting the legality of the processing carried out on the basis of the consent until revocation. Your personal data will then be deleted.

When your comment is published the name you have provided and the e-mail address you have provided will be published.

Use of the e-mail address for sending newsletters
We use your e-mail address independently of the contract processing exclusively for our own advertising purposes for sending newsletters, provided you have expressly consented to this. The processing is carried out on the basis of Art. 6 para. 1 lit. a GDPR with your consent. You can withdraw your consent at any time without affecting the lawfulness of processing based on consent before its withdrawal. You can unsubscribe from the newsletter at any time by using the corresponding link in the newsletter or by notifying us. Your e-mail address will then be removed from the mailing list. 


Your data will be passed on to a service provider for e-mail marketing as part of order processing. Your data will not be passed on to any other third parties.

Use of the e-mail address for sending direct advertising
We use your e-mail address, which we have received as part of the sale of a product or service, for the electronic transmission of advertising for our own goods or services that are similar to those that you have already purchased from us, unless you have objected to this use. The provision of the e-mail address is necessary for the conclusion of the contract. Failure to provide it means that no contract can be concluded. The processing is carried out on the basis of Art. 6 para. 1 lit. f GDPR out of our overriding legitimate interest in direct advertising. You can object to this use of your e-mail address at any time by notifying us. You can find the contact details for exercising your objection in the legal notice. You can also use the link provided for this purpose in the advertising e-mail. This will not incur any costs other than the transmission costs according to the basic rates.



Shipping service provider  Merchandise management 

Forwarding the e-mail address to shipping companies for information about the shipping status
We pass on your e-mail address to the shipping company as part of the contract processing, provided you have expressly agreed to this during the ordering process. The purpose of this disclosure is to inform you of the shipping status by e-mail. The processing is carried out on the basis of Art. 6 para. 1 lit. a GDPR with your consent. You can withdraw your consent at any time by notifying us or the transport company without affecting the lawfulness of processing based on consent before its withdrawal.


Use of an external merchandise management system
We use a merchandise management system to process contracts as part of order processing. For this purpose, your personal data collected as part of the order will be transmitted to

JTL-Software-GmbH, Rheinstr. 7, 41836 Hückelhoven, Germany
transmitted.


Payment service provider 

Use of PayPal Express
We use the PayPal Express payment service of PayPal (Europe) S.à.r.l. et Cie, S.C.A. (22-24 Boulevard Royal L-2449, Luxembourg; "PayPal") on our website. The purpose of data processing is to be able to offer you payment via the PayPal Express payment service. To integrate this payment service, it is necessary for PayPal to collect, store and analyze data (e.g. IP address, device type, operating system, browser type, location of your device) when you access the website. Cookies may also be used for this purpose. The cookies enable your browser to be recognized.
Your personal data is processed on the basis of Art. 6 para. 1 lit. f GDPR due to our overriding legitimate interest in a customer-oriented offer of various payment methods. You have the right to object to this processing of your personal data at any time for reasons arising from your particular situation.
By selecting and using PayPal Express, the data required for payment processing will be transmitted to PayPal in order to fulfill the contract with you using the selected payment method. This processing is carried out on the basis of Art. 6 para. 1 lit. b GDPR. Further information on data processing when using the PayPal Express payment service can be found in the associated privacy policy at www.paypal.com/de/webapps/mpp/ua/privacy-full?locale.x=de_DE#Updated_PS.


Use of PayPal Check-Out
We use the PayPal Check-Out payment service of PayPal (Europe) S.à.r.l. et Cie, S.C.A. (22-24 Boulevard Royal L-2449, Luxembourg; "PayPal") on our website. The purpose of data processing is to be able to offer you payment via the payment service. By selecting and using payment via PayPal, credit card via PayPal, direct debit via PayPal or "Pay later" via PayPal, the data required for payment processing will be transmitted to PayPal in order to fulfill the contract with you with the selected payment method. This processing is carried out on the basis of Art. 6 para. 1 lit. b GDPR.
 
Credit card via PayPal, direct debit via PayPal & "Pay later" via PayPal 
For individual payment methods such as credit card via PayPal, direct debit via PayPal or "Pay later" via PayPal, PayPal reserves the right to obtain credit information on the basis of mathematical-statistical procedures using credit agencies. For this purpose, PayPal transmits the personal data required for a credit check to a credit agency and uses the information received on the statistical probability of a payment default for a balanced decision on the establishment, execution or termination of the contractual relationship. The credit report may contain probability values (score values) that are calculated on the basis of scientifically recognized mathematical-statistical procedures and whose calculation includes address data, among other things. Your legitimate interests are taken into account in accordance with the statutory provisions. The data processing serves the purpose of credit assessment for the initiation of a contract. The processing is carried out on the basis of Art. 6 para. 1 lit. f GDPR out of our overriding legitimate interest in protection against payment default if PayPal makes advance payments. 
You have the right, for reasons arising from your particular situation, to object at any time to this processing of personal data concerning you based on Art. 6 para. 1 lit. f GDPR by notifying PayPal. The provision of the data is necessary for the conclusion of the contract with the payment method you have requested. Failure to provide the data means that the contract cannot be concluded with the payment method you have selected.
 
Third party provider
When paying via the payment method of a third-party provider, the data required for payment processing is transmitted to PayPal. This processing takes place on the basis of Art. 6 para. 1 lit. b GDPR. To process this payment method, the data may then be forwarded by PayPal to the respective provider. This processing is carried out on the basis of Art. 6 para. 1 lit. b GDPR. Local third-party providers may be, for example 

- Sofort (SOFORT GmbH, Theresienhöhe 12, 80339 Munich, Germany)
- giropay (Paydirekt GmbH, Stephanstr. 14-16, 60313 Frankfurt am Main, Germany
 
Purchase on account via PayPal 
When paying via the payment method purchase on account, the data required for payment processing is first transmitted to PayPal. In order to process this payment method, the data is then transmitted by PayPal to Ratepay GmbH (Franklinstraße 28-29, 10587 Berlin; "Ratepay") in order to fulfill the contract with you with the selected payment method. This processing is carried out on the basis of Art. 6 para. 1 lit. b GDPR. Ratepay may carry out a credit check on the basis of mathematical-statistical procedures (probability or score values) unter use of credit agencies through the process described above. The data processing serves the purpose of credit assessment for the initiation of a contract. The processing is carried out on the basis of Art. 6 para. 1 lit. f GDPR out of our overriding legitimate interest in protection against payment default if Ratepay makes advance payments. Further information on data protection and which credit agencies use Ratepay can be found at https://www.ratepay.com/legal-payment-dataprivacy/ and https://www.ratepay.com/legal-payment-creditagencies/.

Further information on data processing when using PayPal can be found in the associated privacy policy at https://www.paypal.com/de/webapps/mpp/ua/privacy-full.
 
Use of the payment service provider Mollie
We use the payment service provider Mollie B.V. (Keizersgracht 313, 1016 EE Amsterdam, Netherlands; "Mollie") for payment processing on our website. The purpose of data processing is to be able to offer you various payment methods by processing payments via the payment service provider Mollie. If you have opted for one of the payment options offered by the payment service provider Mollie, the data required for payment processing will be transmitted to Mollie. This includes your payment data (e.g. bank account number or credit card number), your IP address, your internet browser and device type and, in some cases, your first and last name, your address data and information about the product or service you have purchased from us. This data processing is carried out on the basis of Art. 6 para. 1 lit. b GDPR. Further information on data processing when using the payment service provider Mollie can be found in the associated privacy policy https://www.mollie.com/de/privacy

 

Cookies
 
Our website uses cookies. Cookies are small text files that are stored in the Internet browser or by the Internet browser on the user's computer system. When a user accesses a website, a cookie may be stored on the user's operating system. This cookie contains a characteristic string of characters that enables the browser to be uniquely identified when the website is called up again.
 
Cookies are stored on your computer. You therefore have full control over the use of cookies. By selecting the appropriate technical settings in your Internet browser, you can be notified before cookies are set and decide whether to accept them individually and prevent the storage of cookies and transmission of the data they contain. Cookies that have already been saved can be deleted at any time. However, we would like to point out that you may then not be able to use all the functions of this website to their full extent.
 
You can find out how to manage (including deactivating) cookies in the most important browsers by clicking on the links below:

 
Technically necessary cookies
Unless otherwise stated below in the privacy policy, we only use these technically necessary cookies for the purpose of making our website more user-friendly, effective and secure. Furthermore, cookies enable our systems to recognize your browser even after a page change and to offer you services. Some functions of our website cannot be offered without the use of cookies. For these it is necessary that the browser is recognized even after a page change.
 
The use of cookies or comparable technologies is based on § 25 para. 2 TTDSG. Your personal data is processed on the basis of Art. 6 para. 1 lit. f GDPR due to our overriding legitimate interest in ensuring the optimal functionality of the website and a user-friendly and effective design of our offer.
You have the right to object, on grounds relating to your particular situation, at any time to the processing of personal data concerning you.
 
Use of GDPR Legal Cookie
We use the GDPR Legal Cookie consent management tool from beeclever GmbH (Universitätsstraße 3, 56070 Koblenz a. Rh.; "beeclever") on our website. The tool enables you to give your consent to data processing via the website, in particular the setting of cookies, and to exercise your right to withdraw consent you have already given.
The purpose of data processing is to obtain and document the necessary consent for data processing and thus to comply with legal obligations. Cookies may be used for this purpose. The following information may be collected and transmitted to beeclever: anonymized IP address, date and time of consent, URL from which the consent was sent, anonymous, random, encrypted key, consent status. This data is not passed on to other third parties.
The data processing is carried out to fulfill a legal obligation on the basis of Art. 6 para. 1 lit. c GDPR.
You can find more information on terms of use and data protection at beeclever at https://gdpr-legal-cookie.com/pages/terms-conditions and at https://gdpr-legal-cookie.com/pages/datenschutzerklarung.



Advertising tracking analysis 

Use of Google Analytics
We use the web analysis service Google Analytics from Google Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "Google") on our website.
The data processing serves the purpose of analyzing this website and its visitors as well as for marketing and advertising purposes. For this purpose, Google will use the information obtained on behalf of the operator of this website to evaluate your use of the website, to compile reports on website activity and to provide other services relating to website activity and internet usage to the website operator. The following information may be collected: IP address, date and time of the page view, click path, information about the browser you are using and the device you are using, pages visited, referrer URL (website from which you accessed our website), location data, purchase activities. The IP address transmitted by your browser as part of Google Analytics is not merged with other Google data.
Google Analytics uses technologies such as cookies, web storage in the browser and tracking pixels that enable your use of the website to be analyzed. The information generated about your use of this website is usually transmitted to a Google server in the USA and stored there. There is no adequacy decision by the EU Commission for the USA. Data is transferred on the basis of standard contractual clauses as suitable guarantees for the protection of personal data, which can be viewed at https://policies.google.com/privacy/frameworks and https://business.safety.google/adsprocessorterms/. Both Google and US government authorities have access to your data. Your data may be linked by Google with other data, such as your search history, your personal accounts, your usage data from other devices and all other data that Google has about you.
IP anonymization is activated on this website. This means that your IP address will be shortened by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and truncated there.
The processing of your personal data takes place on the basis of Art. 6 para. 1 lit. f GDPR from our overriding legitimate interest in the needs-based and targeted design of the website. You have the right to object, on grounds relating to your particular situation, at any time to the processing of personal data concerning you.
You can prevent the collection of data generated by Google Analytics and related to your use of the website (including your IP address) to Google and the processing of this data by Google by downloading and installing the browser plug-in available at the following link: https://tools.google.com/dlpage/gaoptout?hl=de
To prevent data collection and storage by Google Analytics across all devices, you can set an opt-out cookie. Opt-out cookies prevent the future collection of your data when you visit this website. You must opt out on all systems and devices used for this to be fully effective. If you delete the opt-out cookie, requests will be sent to Google again. If you click here, the opt-out cookie will be set: Deactivate Google Analytics.
You can find more information on terms of use and data protection at https://www.google.com/analytics/terms/de.html or at https://www.google.de/intl/de/policies/ and at https://policies.google.com/technologies/cookies?hl=de.

 

Use of Google Analytics 4
We use the web analysis service Google Analytics from Google Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "Google") on our website.
The data processing serves the purpose of analyzing this website and its visitors as well as for marketing and advertising purposes. For this purpose, Google will use the information obtained on behalf of the operator of this website to evaluate your use of the website, to compile reports on website activity and to provide other services relating to website activity and internet usage to the website operator. 
The following information may be collected: IP address, date and time of the page view, click path, information about the browser you are using and the device you are using, pages visited, referrer URL (website from which you accessed our website), location data, purchase activities. The IP address transmitted by your browser as part of Google Analytics is not merged with other Google data.
Google uses technologies such as cookies, web storage in the browser and tracking pixels that enable your use of the website to be analyzed. The information generated about your use of this website is usually transmitted to a Google server in the USA and stored there. There is no adequacy decision by the EU Commission for the USA. Data is transferred on the basis of standard contractual clauses as suitable guarantees for the protection of personal data, which can be viewed at https://policies.google.com/privacy/frameworks. Both Google and US state authorities have access to your data. Your data may be linked by Google with other data, such as your search history, your personal accounts, your usage data from other devices and all other data that Google has about you.
When using Google Analytics 4, the IP address transmitted by your website is automatically collected and processed in anonymized form. The IP address is shortened beforehand by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. 
The processing of your personal data is carried out on the basis of Art. 6 para. 1 lit. f GDPR out of our overriding legitimate interest in the needs-based and targeted design of the website. You have the right to object to this processing of your personal data at any time for reasons arising from your particular situation.
You can prevent the collection of data generated by Google Analytics and related to your use of the website (including your IP address) to Google and the processing of this data by Google by downloading and installing the browser plug-in available at the following link: https://tools.google.com/dlpage/gaoptout?hl=de
To prevent data collection and storage by Google Analytics across all devices, you can set an opt-out cookie. Opt-out cookies prevent the future collection of your data when you visit this website. You must opt out on all systems and devices used for this to be fully effective. If you delete the opt-out cookie, requests will be sent to Google again. If you click here, the opt-out cookie will be set: Deactivate Google Analytics.
You can find more information on terms of use and data protection at https://policies.google.com/technologies/partner-sites  and at https://policies.google.com/privacy?hl=de&gl=de.
 

Use of the Facebook Pixel
We use the remarketing function "Custom Audiences" of Meta Platforms Ireland Limited (4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland "Facebook") on our website.
Meta Platforms Ireland and we are jointly responsible for the collection of your data when the service is integrated and the transmission of this data to Facebook. The basis for this is an agreement between us and Meta Platforms Ireland on the joint processing of personal data, in which the respective responsibilities are defined. The agreement is available at https://www.facebook.com/legal/controller_addendum can be accessed at Accordingly, we are responsible in particular for fulfilling the information obligations pursuant to Art. 13, 14 GDPR, for compliance with the security requirements of Art. 32 GDPR with regard to the correct technical implementation and configuration of the service and for compliance with the obligations pursuant to Art. 33, 34 GDPR, insofar as a breach of the protection of personal data affects our obligations under the joint processing agreement. 
Meta Platforms Ireland is responsible for enabling the rights of data subjects pursuant to Art. 15 - 20 GDPR, complying with the security requirements of Art. 32 GDPR with regard to the security of the Service and the obligations under Art. 33, 34 GDPR to the extent that a personal data breach affects Meta Platforms Ireland's obligations under the Joint Processing Agreement.
The purpose of the application is to target visitors to the website with interest-based advertising on the Facebook social network. The Facebook remarketing tag has been implemented on the website for this purpose. This tag is used to establish a direct connection to the Facebook servers when the website is visited. This tells the Facebook server which of our pages you have visited. Facebook assigns this information to your personal Facebook user account. When you visit the Facebook social network, you will then be shown personalized, interest-based Facebook ads.
Your data may be transferred to the USA. There is no adequacy decision by the EU Commission for the USA. The data transfer takes place on the basis of standard contractual clauses as suitable guarantees for the protection of personal data, which can be viewed at https://www.facebook.com/legal/EU_data_transfer_addendum.
The processing of your personal data takes place on the basis of Art. 6 para. 1 lit. f GDPR out of our overriding legitimate interest in targeting site visitors with interest-based advertising. You have the right to object to this processing of your personal data at any time for reasons arising from your particular situation. You can deactivate the remarketing function "Custom Audiences" 
here deactivate it.
For more information on the collection and use of data by Facebook, your rights in this regard and options for protecting your privacy, please refer to Facebook's privacy policy at https://www.facebook.com/about/privacy/


Use of Google Ads conversion tracking
We use the online advertising program "Google Ads" on our website and in this context conversion tracking (visit action evaluation). Google Conversion Tracking is an analysis service of Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland).
When you click on an advertisement placed by Google, a cookie for conversion tracking is stored on your computer. These cookies have a limited validity, do not contain any personal data and are therefore not used for personal identification. If you visit certain pages of our website and the cookie has not yet expired, Google and we can recognize that you have clicked on the ad and have been redirected to this page. Each Google Ads customer receives a different cookie. It is therefore not possible for cookies to be tracked via the websites of Ads customers.
The information obtained with the help of the conversion cookie is used to create conversion statistics. This tells us the total number of users who clicked on one of our ads and were redirected to a page with a conversion tracking tag. However, we do not receive any information with which users can be personally identified.
Your data may be transmitted to the servers of Google LLC
 to the USA. There is no adequacy decision by the EU Commission for the USA. The data transfer takes place on the basis of standard contractual clauses as suitable guarantees for the protection of personal data, which can be viewed at https://policies.google.com/privacy/frameworks and https://business.safety.google/adscontrollerterms/.
Your personal data is processed on the basis of Art. 6 para. 1 lit. f GDPR due to our overriding legitimate interest in targeting site visitors with interest-based advertising. You have the right to object to this processing of your personal data at any time for reasons arising from your particular situation.
You can deactivate personalized advertising for you in the Google advertising settings. You can find instructions on how to do this at https://support.google.com/ads/answer/2662922?hl=de 
Alternatively, you can prevent the use of cookies by third-party providers by visiting the deactivation page of the Network Advertising Initiative at https://www.networkadvertising.org/choices/ and implementing the further information on opting out mentioned there. You will then not be included in the conversion tracking statistics.
You can find more information and Google's privacy policy at https://www.google.de/policies/privacy/

 
Use of Google AdSense
We use the AdSense function of Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) on our website. The purpose of data processing is to rent out advertising space on the website and to target visitors to the website with interest-based advertising. This function is used to display personalized, interest-based advertisements from the Google Display Network to visitors to the provider's website. Google uses cookies that enable your use of the website to be analyzed. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there. There is no adequacy decision by the EU Commission for the USA. Data is transferred on the basis of standard contractual clauses as suitable guarantees for the protection of personal data, which can be viewed at https://policies.google.com/privacy/frameworks and https://business.safety.google/adscontrollerterms/
. Google may transfer this information to third parties where required to do so by law, or where such third parties process the information on Google's behalf. Google will not associate your IP address with any other data held by Google.
The processing of your personal data is carried out on the basis of Art. 6 para. 1 lit. f GDPR for our overriding legitimate interest.interest in targeting site visitors with interest-based advertising. You have the right to object to this processing of your personal data at any time for reasons arising from your particular situation.
You can permanently deactivate the use of cookies by Google by following the link below and downloading and installing the plug-in provided there: https://support.google.com/ads/answer/7395996?hl=de. Alternatively, you can prevent the use of cookies by third-party providers by visiting the deactivation page of the Network Advertising Initiative at https://www.networkadvertising.org/choices/ and implementing the further opt-out information provided there. You can find more information and Google's privacy policy at https://www.google.com/policies/technologies/ads/ and https://www.google.de/policies/privacy/
 
Use of the remarketing or "similar target groups" function of Google Inc.
We use the remarketing or "similar target groups" function of Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) on our website.
The application serves the purpose of analyzing visitor behavior and visitor interests. Google uses cookies to carry out the analysis of website usage, which forms the basis for the creation of interest-based advertisements. Cookies are used to record visits to the website and anonymized data on the use of the website. No personal data of visitors to the website is stored. If you subsequently visit another website in the Google Display Network, you will be shown advertisements that are highly likely to take into account previously accessed product and information areas.
Your data may be transmitted to servers of Google LLC in the USA. There is no adequacy decision by the EU Commission for the USA. The data transfer takes place on the basis of standard contractual clauses as suitable guarantees for the protection of personal data, which can be viewed at https://policies.google.com/privacy/frameworks.
The processing of your personal data takes place on the basis of Art. 6 para. 1 lit. f GDPR out of our overriding legitimate interest in targeting site visitors with interest-based advertising. You have the right to object to this processing of your personal data at any time for reasons arising from your particular situation.
You can permanently deactivate the use of cookies by Google by following the link below and downloading and installing the plug-in provided there: https://support.google.com/ads/answer/7395996?hl=de
Alternatively, you can prevent the use of cookies by third-party providers by visiting the deactivation page of the Network Advertising Initiative at https://www.networkadvertising.org/choices/ and implementing the further opt-out information provided there.
You can find more information about Google Remarketing and the associated privacy policy at https://www.google.com/privacy/ads/

 
Use of Microsoft Advertising
We use Microsoft Advertising from Microsoft Corporation (Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA; "Microsoft") on our website.
The data processing serves marketing and advertising purposes and the purpose of measuring the success of the advertising measures (conversion tracking). We find out the total number of users who clicked on one of our ads and were redirected to a page with a conversion tracking tag. However, it is not possible to personally identify these users. Microsoft Advertising uses technologies such as cookies and tracking pixels that enable your use of the website to be analyzed.
When you click on an advertisement placed by Microsoft Advertising, a cookie for conversion tracking is stored on your computer. This cookie has a limited validity and is not used for personal identification. If you visit certain pages of our website and the cookie has not yet expired, Microsoft and we can recognize that you have clicked on the ad and have been redirected to this page. The following information may be collected: IP address, identifiers assigned by Microsoft (identifiers), information about the browser you are using and the device you are using, referrer URL (website from which you accessed our website), URL of our website.
Your data may be transferred to the USA. There is no adequacy decision by the EU Commission for the USA.
Your personal data is processed on the basis of Art. 6 para. 1 lit. f GDPR due to our overriding legitimate interest in targeting website visitors with interest-based advertising
. You have the right to object to this processing of your personal data at any time for reasons arising from your particular situation.
You can prevent the storage of cookies by selecting the appropriate technical settings in your browser software; however, we would like to point out that in this case you may not be able to use all functions of this website to their full extent. As a result, you will not be included in the conversion tracking statistics.
You can find more information on data protection and the cookies used by Microsoft Bing at here.


Use of the Pinterest tag
We use the Pinterest Tag of Pinterest Europe Limited (Palmerston House, 2nd, Fenian Street, Floor, Dublin 2, Ireland "Pinterest") on our website.
The purpose of the application is to target visitors to the website with interest-based advertising on the Pinterest social network. The Pinterest conversion tag has been implemented on the website for this purpose. This tag is used to establish a direct connection to the Pinterest servers when the website is visited. This tells the Pinterest server which of our pages you have visited. Pinterest assigns this information to your personal Pinterest user account if you are logged into the social network. When you visit Pinterest, you will then be shown personalized, interest-based Pinterest ads.
If you access our website via a pin on the Pinterest social network, a cookie for conversion tracking is stored on your computer. These cookies have a limited validity, do not contain any personal data and are therefore not used for personal identification. If you visit certain pages of our website and the cookie has not yet expired, Pinterest and we can recognize that you have clicked on the pin and have been redirected to this page. The information collected with the help of the conversion cookie is used to create conversion statistics and thus to optimize our website. Among other things, the following information can be processed: Total number of users who clicked on one of our pins and were redirected to our website, subpages visited on our website (e.g. category or product pages), search queries on our website, your shopping cart contents, completed transactions.
Your data may be transferred to the USA. There is no adequacy decision by the EU Commission for the USA. The data transfer takes place on the basis of standard contractual clauses as suitable guarantees for the protection of personal data, which can be viewed at https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-data-protection/standard-contractual-clauses-scc_de.
The processing of your personal data takes place on the basis of Art. 6 para. 1 lit. f GDPR out of our overriding legitimate interest in targeting site visitors with interest-based advertising. You have the right to object to this processing of your personal data at any time for reasons arising from your particular situation. You can deactivate personalized advertising in the personalization settings at Pinterest or via the AdChoices website optout.aboutads.info. You can prevent the storage of cookies by selecting the appropriate technical settings in your browser software; however, we would like to point out that in this case you may not be able to use all functions of this website to their full extent.
For more information on the collection and use of data by Pinterest, your rights in this regard and options for protecting your privacy, please refer to Pinterest's privacy policy at https://policy.pinterest.com/de/privacy-policy.

 

Plug-ins and other

Use of Google reCAPTCHA 
On our website, we use the reCAPTCHA service of the Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "Google"). The purpose of the query is to distinguish between human input and automated, machine processing. For this purpose, your input is transmitted to Google and used there. In addition, the IP address and any other data required by Google for the reCAPTCHA service will be transmitted to Google. This data is processed by Google within the European Union and may also be transmitted to the servers of Google LLC in the USA. There is no adequacy decision by the EU Commission for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as suitable guarantees for the protection of personal data, which can be viewed at https://policies.google.com/privacy/frameworks.
The processing of your personal data is carried out on the basis of Art. 6 para. 1 lit. f GDPR out of our overriding legitimate interest to protect our website from automated spying, misuse and SPAM. You have the right to object, on grounds relating to your particular situation, at any time to the processing of personal data concerning you based on Art. 6 (1) (f) GDPR.
You can find more information about Google reCAPTCHA and the associated privacy policy at https://www.google.com/recaptcha/intro/android.html and https://www.google.com/privacy
 

Use of Google invisible reCAPTCHA
We use the invisible reCAPTCHA service of Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "Google") on our website.
This serves the purpose of distinguishing between human input and automated, machine processing. In the background, Google collects and analyzes usage data that is used by Invisible reCaptcha to distinguish regular users from bots. For this purpose, your input is transmitted to Google and used there. In addition, the IP address and any other data required by Google for the Invisible reCAPTCHA service are transmitted to Google.
This data is processed by Google within the European Union and possibly also in the USA. There is no adequacy decision by the EU Commission for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as suitable guarantees for the protection of personal data, which can be viewed at https://policies.google.com/privacy/frameworks.

Your personal data is processed on the basis of Art. 6 para. 1 lit. f GDPR out of our overriding legitimate interest to protect our website from automated spying, misuse and SPAM. You have the right to object, on grounds relating to your particular situation, at any time to the processing of personal data concerning you based on Art. 6 (1) (f) GDPR.
You can find more information about Google reCAPTCHA and the associated privacy policy at https://www.google.com/recaptcha/intro/android.html and https://www.google.com/privacy

 
Use of Vimeo
We use plug-ins from Vimeo Inc. (555 West 18th Street New York, New York 10011, USA; "Vimeo") on our website to integrate videos from the "Vimeo" portal.
When you access pages of our website that have such a plug-in, a connection to the Vimeo servers is established and the plug-in is displayed on the page by notifying your browser. As a result, both your IP address and the information about which of our pages you have visited are transmitted to the Vimeo servers.
If you are logged in to Vimeo, Vimeo assigns this information to your personal user account. When you use the plug-in functions (e.g. by starting a video by pressing the corresponding button), this information is also assigned to your Vimeo account.
Your data may be transmitted to the USA. There is no adequacy decision by the EU Commission for the USA. The data transfer takes place on the basis of standard contractual clauses as suitable guarantees for the protection of personal data, which can be viewed at https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-data-protection/standard-contractual-clauses-scc_de.
The processing of your personal data is carried out on the basis of Art. 6 para. 1 lit. f GDPR from our overriding legitimate interest in the needs-based and targeted design of our website and Vimeo's legitimate interest in market analysis and in improving its services in a needs-based and targeted manner. You have the right to object to this processing of your personal data at any time for reasons arising from your particular situation.
If you do not want Vimeo to associate the information collected directly with your Vimeo account, you must log out of Vimeo before visiting our website.
For more information on the purpose and scope of the collection and further use and processing of the data by Vimeo, as well as your rights and options for protecting your privacy, please refer to Vimeo's privacy policy: https://vimeo.com/privacy


Use of Google Fonts
We use Google Fonts from Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "Google") on our website.
The data processing serves the purpose of the uniform presentation of fonts on our website. To load the fonts, a connection to Google servers is established when the page is accessed. Cookies may be used for this purpose. Among other things, your IP address and information about the browser you are using are processed and transmitted to Google. This data is not linked to your Google account.
Your data may be transmitted to the USA. There is no adequacy decision by the EU Commission for the USA. The data transfer takes place on the basis of standard contractual clauses as suitable guarantees for the protection of personal data, which can be viewed at https://policies.google.com/privacy/frameworks.

Your personal data is processed on the basis of Art. 6 para. 1 lit. f GDPR out of our overriding legitimate interest in a user-friendly and aesthetic design of our website. You have the right to object, on grounds relating to your particular situation, at any time to the processing of personal data concerning you based on Art. 6 (1) (f) GDPR by notifying us.
You can find more information on data processing and data protection at https://www.google.de/intl/de/policies/ and at https://developers.google.com/fonts/faq.

 

Rights of data subjects and storage period

Duration of storage
Once the contract has been fully processed, the data will initially be stored for the duration of the warranty period, then in accordance with statutory retention periods, in particular under tax and commercial law, and then deleted after expiry of the period, unless you have consented to further processing and use.


Rights of the data subject
If the legal requirements are met, you have the following rights in accordance with Art. 15 to 20 GDPR: Right to information, to rectification, to erasure, to restriction of processing, to data portability.
You also have the right to object to processing based on Article 6(1)(f) GDPR and to processing for the purposes of direct marketing in accordance with Article 21(1) GDPR.


Right to lodge a complaint with the supervisory authority
In accordance with Art. 77 GDPR, you have the right to lodge a complaint with the supervisory authority if you believe that your personal data is being processed unlawfully.


You can lodge a complaint with the supervisory authority responsible for us, which you can reach using the following contact details

State Commissioner for Data Protection and Freedom of Information North Rhine-Westphalia
P.O. Box 20 04 44
40102 Düsseldorf
Phone: +49 211 384240
Fax: +49 211 38424999
E-Mail: poststelle@ldi.nrw.de


Right of objection
If the personal data processing listed here is based on our legitimate interest in accordance with Art. 6 para. 1 lit. f GDPR, you have the right to object to this processing at any time with effect for the future for reasons arising from your particular situation.
Once you have objected, the processing of the data concerned will be terminated unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms, or if the processing serves the establishment, exercise or defense of legal claims.


If personal data is processed for direct marketing purposes, you can object to this processing at any time by notifying us. Once you have objected, we will stop processing the data concerned for the purpose of direct marketing.

last update: 29.11.2022